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Results: 33
The Rise of OTT Advertising: Why Dealers Need to Stream their Ads and Inventory
21 Digital Marketing Resolutions for 2021

21 Digital Marketing Resolutions for 2021

Consumers have become accustomed to the conveniences technology provides, so here are the digital marketing resolutions every dealership and dealer-partner needs to keep in mind in 2021.

February 11, 2021

How Credit Technology Can Empower Your Customers 
Drive to Digital Demands Synthetic Identity Fraud Solutions
Digital Advertising Technology Helping Savvy Dealers Acquire Used Inventory at the Right Price
Why Video is Important to Communicate with Your Customers
Data Breach 101

Data Breach 101

By all reports, billions of records have been exposed by reported data breaches. If the unthinkable occurs, having a well thought out data breach response plan will help you manage the challenges you will face.

November 11, 2020

Can You Hear Me Now? Social Listening for Success 
What’s Your Currency in the New Reality?

What’s Your Currency in the New Reality?

Considering the dealer’s ‘new’ reality with their customers, how can F&I providers and agents help their dealer-clients uniquely solve a significant problem or innovate a new opportunity?

October 14, 2020

How to Leverage Quality Leads to Drive Your Dealership Business Toward Recovery 
How to Keep Remote Customers Engaged

How to Keep Remote Customers Engaged

Thousands of customers have purchased vehicles from the comfort of their homes. Learn how to keep them engaged when they can’t be in front of you.

September 30, 2020

Embrace Behavior, Discard Models: How COVID-19 Changes What Data Your Dealership Needs 
Instant Verification Technology Helps Dealers and Lenders During COVID-19 

Instant Verification Technology Helps Dealers and Lenders During COVID-19 

Buying behaviors may change for a growing number of potential car shoppers, many who have lost jobs or been furloughed due to the economic fallout of the pandemic. As more lenders rely on advanced real-time data, they may mitigate risk and put themselves in a better competitive position.

September 8, 2020

Why Agents Should Keep a Close Eye on the Evolving Role of Aftermarket Menu Selling

Why Agents Should Keep a Close Eye on the Evolving Role of Aftermarket Menu Selling

Consumers and dealers alike have turned to digital retailing in spades as we all adapt to being virtual during these challenging times. Two digital experts sat down with AE to discuss the evolution of menu selling, the need to bridge the traditional F&I sales model with digital retailing, and best practices for agents.

August 26, 2020

The Continued Rise of Electric Vehicles