Converting the Ca$h Customer
The Father of the F&I menu lays out a four-step process for converting the cash customer. He even throws in a technique for selling a VSC to those who refuse to convert.
July 14, 2014
The Father of the F&I menu lays out a four-step process for converting the cash customer. He even throws in a technique for selling a VSC to those who refuse to convert.
July 14, 2014
The “Father of the F&I Menu” offers his list of 10 regulatory hot spots for 2014, several of which fall outside of the F&I manager’s jurisdiction.
January 21, 2014