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Menu Selling Reloaded

Menu Selling Reloaded

F&I trainer believes new technology and expert salesmanship can combine to create an efficient and productive menu-selling process.

May 4, 2018

Nothing but the Truth

Nothing but the Truth

F&I trainer says car buyers will only truly reveal their needs in an environment that rewards honesty. He offers a few trust-building tips designed to get customers to open up.

February 4, 2016