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The Secret Sauce of Objection Handling

The Secret Sauce of Objection Handling

For objection handling, secret sauce is that special technique, the one thing you can say or do that instantly changes a “no” to a “yes.” This can lead you to the easiest objection to overcome: the one that never happens!

October 6, 2020

F&I Tip of the Week: Update Your Interview

F&I Tip of the Week: Update Your Interview

American Financial’s Dwayne Wiggins wants you to interview — but not interrogate — every F&I customer. Refresh your approach with smart, pointed questions that demonstrate value and preempt objections in this powerful Tip of the Week.

January 9, 2020

Wheeler to Lead Attendees as Industry Summit Emcee
John 'The F&I Professor' Vecchioni to Emcee Industry Summit

ADT Names 2016 Dealers’ Choice Award Winners

The publishers of Auto Dealer Today announced the winners of the 12th annual Dealers’ Choice Awards. The awards are based on a comprehensive survey that allowed dealers and dealership personnel to recognize their favorite vendors, suppliers and finance companies in 34 categories.

May 23, 2016