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Marcom Technologies Launches All-in-One Training Program

Marcom Technologies Launches All-in-One Training Program

The customizable training platform takes Marcom’s expertise from over 30 years of training automotive professionals and helps dealerships plan, organize, and execute a strategic training initiative that will drive operational efficiency and accountability across their store.

September 17, 2020

Interactive Online F&I Training Helps Dealerships Adapt to Current Conditions
Cupcakes and Etch

Cupcakes and Etch

Sometimes you will get a deal thrown at you that is going to be an uphill battle. Instead of losing motivation, look at it as two things: a challenge and a teaching opportunity.

September 8, 2020

Change Is Required

Change Is Required

The automotive industry is going through rapid change, facing additional costs associated with personnel, benefits, and retention, and depending on a steady stream of additional customers to replace those customers that have defected. So how do you change how you conduct business to meet the current challenge?

August 26, 2020

Why Agents Should Keep a Close Eye on the Evolving Role of Aftermarket Menu Selling

Why Agents Should Keep a Close Eye on the Evolving Role of Aftermarket Menu Selling

Consumers and dealers alike have turned to digital retailing in spades as we all adapt to being virtual during these challenging times. Two digital experts sat down with AE to discuss the evolution of menu selling, the need to bridge the traditional F&I sales model with digital retailing, and best practices for agents.

August 26, 2020

Winners of 2020 Dealers’ Choice Awards Announced
Restoring Consumer Trust and Dealership Profitability Post-COVID
Actually, I Am the Boss of You: An Interactive Approach to Employee Counseling
New JM&A Group Insider Platform Provides Free Exclusive Content to All Dealers
F&I in a Post-COVID-19 World

F&I in a Post-COVID-19 World

The last few months have been strange — we aren’t sure what next week will look like, and many of the goals for 2020 are in question because our ability to earn money has been compromised. So, the quicker we can adapt, the better opportunity we will have for success in the future.

July 27, 2020

Getting the Most Out of Your Menu

Getting the Most Out of Your Menu

With the increasing demand to generate revenue from the business office today, coupled with the number of products available and the client's lack of focus, makes maximizing your menu challenging. Trent White with American Financial's F&I University is here to share a solution to help get the most out of your menu.

June 4, 2020

Hot Coffee

Hot Coffee

Everyone wants power and freedom, yet no one wants accountability. We won’t ever change the consumer, but if we better understand their behavior, we can better prepare ourselves for some of the pitfalls of dealing with the general public.

May 19, 2020

4 Crazy-Easy Ways to Improve Employee Engagement
F&I Tip of the Week: Lease-Complementing F&I Protections

F&I Tip of the Week: Lease-Complementing F&I Protections

Most people are drawn to a lease because of the options they have at the end of the lease. But leasing does involve some obligations. F&I trainer John Tabar says it's those responsibilities that represent an opportunity for producers to increase product enrollment on lease deals.

March 30, 2020

3 Keys to Data-Driven Sales Training