Ask the Power Questions
The magazine’s resident F&I pro reveals the two magic words that, when mixed with solid power questions, can motivate your customers to buy.
January 8, 2018
The magazine’s resident F&I pro reveals the two magic words that, when mixed with solid power questions, can motivate your customers to buy.
January 8, 2018
F&I trainer says your answers to five key questions will serve as a roadmap to an unreachable level of performance.
July 11, 2017
Do you show up every day to showcase your skills, or do you show up to develop them? F&I trainer explains the critical difference.
February 10, 2017
The magazine’s resident F&I trainer says F&I professionals need to infuse a little creativity into their product presentations if they want to be top performers. He offers a few tips for doing just that.
August 5, 2015
The magazine’s resident F&I trainer says F&I pros need to exchange the mantra of ‘always be closing’ for ‘always be connecting.’
June 2, 2015
F&I trainer says that making the process all about the customer creates a buying environment that no amount of selling can create.
January 20, 2015
The magazine’s resident F&I pro thinks F&I managers can take a cue from the Duke of Wellington, who once said, ‘Wise people learn when they can. Fools learn when they must.’
August 14, 2014
It’s still the one department where profits are made, but the F&I office can’t do it alone. Veteran trainer breaks through F&I’s five biggest roadblocks.
May 1, 2010