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Results: 37
7 Ways Dealerships Have Had to Adjust to the Pandemic
COVID-19 Changes Everything – Except How Americans Will Buy Cars

COVID-19 Changes Everything – Except How Americans Will Buy Cars

If the COVID-19 crisis has taught dealers anything, it is that they have a fiduciary duty to their shareholders, employees, and customers, to remain well capitalized in order to survive the next crisis. Stay the course, tweak where necessary, but don’t be so quick to fix what isn’t broken, despite what the disruptors might urge.

June 30, 2020

The New Normal

The New Normal

What will selling and servicing cars in the New Normal be like post COVID-19? If you are a professional, know your product, care about your clients, communicate with customers on their terms, and focus on an ownership experience that fits their life, you will succeed.

June 15, 2020

How Are Consumers Shopping for Cars?

How Are Consumers Shopping for Cars?

Understanding the differences in target audiences, their feelings about brand, loyalty, preferences, and shopping habits is vital for success.

May 26, 2020

The Why Behind

The Why Behind

Instead of simply asking, telling, or yelling at your team to get you what you need – show them why it matters, and what happens when you don’t have what you need when you need it.

May 6, 2020

Mining for Diamonds: Four Things to Look for in Interviews with Future Female Leaders
One Flu Over the Dealership

One Flu Over the Dealership

At least 6.4 million flu cases were reported between October and December 2019. Given that influenza is a serious medical condition, do dealerships have a role to play in limiting its spread?

February 24, 2020

Why Your Dealership Needs a Digital Concierge

Why Your Dealership Needs a Digital Concierge

So you’ve invested in a digital retailing platform. Now what? Learn how adding a concierge position to your showroom staff can help ensure a smooth and profitable implementation.

February 6, 2020

Beyond the Cookie: 4 Ways to Deliver Personalized Experiences
Why You Swiped Right on F&I

Why You Swiped Right on F&I

Are you an F&I game changer or an F&I grouch? Get 2020 off to a hot start by remembering why you chose this work and the many opportunities it offers — even on cash deals.

February 4, 2020

4 Ways to Identify Motivated Car Shoppers

4 Ways to Identify Motivated Car Shoppers

Equity mining remains one of the most reliable sources of appointments and sales. Expert lists the four key areas you need to focus on to improve your closing ratio in 2020.

January 27, 2020

3 F&I Gotchas You Need to Avoid

3 F&I Gotchas You Need to Avoid

Be sure you know the three F&I ‘gotchas’ that compliance auditors, regulators, and plaintiffs’ attorneys will be hunting for in 2020 with this three-minute read.

January 27, 2020

3 Gaps in Your Online Data Strategy

3 Gaps in Your Online Data Strategy

Are you ready to take digital marketing to the next level? Try expanding your reach, identifying shoppers before they identify themselves, and engaging them earlier in the journey.

January 22, 2020

Confront the Growing Threat of Synthetic ID Fraud
Your Arbitration Agreement Is Governed by Federal Law? Maybe Not.