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Results: 119
Why Post-Sale Marketing Matters
Creating a Portfolio of Product Offerings to Benefit You and Your Customer
Connected Car Technology Drives Service Retention and Reduced Time to Purchase
The DOWC: Just the Facts

The DOWC: Just the Facts

Though in the marketplace for more than 40 years, the DOWC is not widely well understood, often leading to misrepresentation and inaccurate information about the structural, financial, and tax attributes of this entity type.

March 25, 2021

The Why Behind the Showroom Greeting

The Why Behind the Showroom Greeting

No matter what product you sell or whether it is in person or over the phone, the first impression will have a great effect on your ability to help the customer make good decisions.

March 9, 2021

The Importance of Understanding What Motivates Different Generations
A Micro-Chip Shortage Will Impact Supply – Does it Have to Disrupt the Consumer Shopping Experience Too?
Reinsurance: The Ultimate Key Manager Retention Tool
Maintaining Business Growth in Times of Crisis

Maintaining Business Growth in Times of Crisis

Crisis management planning seems like a foreboding and thankless task to many business owners and managers, but 2020 taught us that we need a crisis management plan.

February 24, 2021

The Rise of OTT Advertising: Why Dealers Need to Stream their Ads and Inventory
A New Era: Walser Automotive’s Paul Walser Leads NADA as 2021 Chairman
Five Critical Techniques to Improve CSI

Five Critical Techniques to Improve CSI

Customers long forget what repairs were done, but what keeps a great many coming back year after year is how they feel walking away, and the Customer Service Index is the closest measurement we have that gauges that feeling.

February 9, 2021

Automakers Turbocharge Digital Retailing Adoption

Automakers Turbocharge Digital Retailing Adoption

With digital retailing, manufacturers see the opportunity to improve customer experience by empowering shoppers to buy the way they do in all other aspects of their lives – from the comfort of home.

February 8, 2021

Mapping the Customer Journey

Mapping the Customer Journey

To meet and exceed modern consumer expectations at each step of the buying process, develop new techniques and use technology to help them discover, learn, and be validated in their decisions along the way.

January 25, 2021

Q3 2020 Finance Trends Demonstrate Automotive Industry’s Resilience