Exploding the 8 Myths of F&I
Some of the long-held principles of selling F&I products no longer apply, but F&I managers may still believe these are effective techniques.
July 1, 2005
Some of the long-held principles of selling F&I products no longer apply, but F&I managers may still believe these are effective techniques.
July 1, 2005
The professional closer always begins with the end in mind. He or she looks for the opportunity which presents itself during the presentation to ask the customer to make a decision. One of the best ways to get a positive decision is in providing favorable options.
July 1, 2003
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