Customers are self-educating via the web, F&I duties have been divided between the sales desk and the F&I department, and someone has pushed the fast-forward button on digital retailing. Tune into this tip with Dwayne Wiggins of American Financial's F&I University.
August 6, 2020
What I mean by that is that often times, when we present our vehicle service contract, the customer will give us the "It's a good car" objection. Tune into this Tip of the Week with Ritch Wheeler of American Financial's F&I University.
July 9, 2020
American Financial F&I University's Tip of the Month, with Joe Porter.
April 2, 2020
American Financial’s Dwayne Wiggins wants you to interview — but not interrogate — every F&I customer. Refresh your approach with smart, pointed questions that demonstrate value and preempt objections in this powerful Tip of the Week.
January 9, 2020