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GWC Warranty Corporation

GWC Warranty Appoints Strategic Brand Manager

F&I product provider GWC Warranty today announced the addition of Emily Dwyer as its new strategic brand manager.

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J.D. Power’s Finbarr O’Neill Joins APCO Holdings Board

Finbarr O’Neill, who is set to retire from J.D. Power this month, was weighing his options for retirement when the vehicle service contract administrator invited him to join its board of directors.

GWC Warranty Earns Two Workplace Recognition Awards

The F&I product provider was named to the National Association of Business Resources’ ‘101 Best and Brightest Companies to Work for” and the Wilkes-Barre Times Leader’s ‘Northeastern Pennsylvania Best Places to Work” lists.

GWC Warranty Names New Product Manager

Andrew Roke had held positions in operations and marketing product management before the F&I product provider appointed him product manager. He will be responsible for managing GWC’s suite of products while evaluating new opportunities for innovative enhancements.

High Mileage, High Potential

Things haven’t gone according to script in the used-vehicle market, but GWC Warranty’s Mike Melby believes the profit potential in the high-mileage, pre-owned space remains.

GWC Warranty Introduces Improved Coverage Lookup Tool

Owners of a GWC Warranty contract simply enter their last name and either an ID card number or the last six digits of their VIN to access a coverage snapshot. A new coverage details link also allows drivers to access a soft copy of their contract.

GWC Warranty Appoints Director of Marketing Strategy

The F&I product provider announced this week the promotion of Mike Silverman, who joined the company in 2014 as manager of product strategy, to director of marketing strategy.

EasyCare Makes ‘Best and Brightest Companies To Work For’ List

The National Association of Business Resources named EasyCare to its ‘Best and Brightest Companies to Work For” list, which the association put together in partnership with an independent research firm.

GWC Warranty Releases Fourth 'Behind the Wheel' Dealer Story

GWC Warranty's 'Behind the Wheel' dealer story series now features the story of Texas Cars Direct. It's the fourth video in the series, and focuses on owner Pete Bulban, who founded Texas Cars Direct more than 35 years ago.

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GWC Warranty Names New Vice President Of Operations

GWC Warranty announced the appointment of Richard Gesler as vice president of operations. He will oversee the F&I product provider's claims, business processing and customer service operations.

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