Tag Search Result

advertising

Edmunds Launches Mobile-Optimized Ad Solution

Edmunds has launched Edmunds Ad Solutions, a mobile-optimized ad tool designed to help dealers target in-market car shoppers on Facebook and Instagram using the firm's first-party shopping data.

Read more

Calif. DMV Puts Tesla Motors on Notice

In response to the state dealer association’s claims that Tesla Motors is in violation of state and federal advertising laws, the state DMV issued a warning to electric vehicle makers about adhering to such laws.

Texas DMV Closes Case Against CarGurus

The enforcement division of the Texas DMV has closed its case against CarGurus after the vehicle-shopping site made revisions to its used-car advertisements. In April, the department threatened enforcement actions because of the way the site listed used vehicles for sale.

New Ally Ad Campaign Highlights Human Side of Auto Business

The new ad campaign, titled “Driven By What We Love,” features print, online and video content that highlights dealers and Ally employees with a true passion for all things auto.

FTC Announces Multi-Agency Crackdown on Dealership Fraud

The FTC's enforcement sweep, which resulted in six new cases and $2.6 million in monetary judgements, marks the first time the agency has targeted add-on products and services.

Autobytel, Jumpstart Partner to Up Ad Revenue

Through the new relationship, Jumpstart will now reach 26 million unique visitors each month. And by outsourcing its ad sales function, Autobytel hopes to expand advertising revenue opportunity.

Haystak: Yahoo! Bing Conversion Rates Top Google

According to Haystak Digital Marketing, the Yahoo! Bing network is delivering conversion rates at lower costs for auto dealers, Clickz.com reports.

Social and Mobile Media ‘Most Disruptive Online Wave’ for Ad Spend, Report Says

Report from Borrell Associates calls social and mobile media the most disruptive online wave for advertising budgets this year. But the ad category appears to be paying off so far, the firm concludes.

Online Media to Dominate Automotive Advertising in 2013

A new study predicts that online media will dominate automotive advertising this year. It also indicates that the migration to digital advertising is still in the beginning stages.

Read more

Cal Worthington Passes Away at 92

Cal Worthington, best known for his iconic TV ads that played on the most imaginative stunts to get customers to 'Go See Cal,' passed away Sunday afternoon.

a Bobit media brand

Create your free Bobit Connect account to bookmark content.

The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!

Create Account