The convergence of the real and digital worlds is upon us, and marketers are scrambling to capitalize. Learn how some dealers are making sure auto retailers don’t miss out.
‘Da Man’ explains why shrugging off your dealership’s customer relationship management system could be costing you big bucks.
DMEautomotive’s new customer loyalty program provides extensive reporting options so that dealers can easily measure and monitor results and their return on investment.
CIMA Systems will now use MediaTrac's rewards-based loyalty and retention platform to power its loyalty rewards program.
The new white paper includes information about how auto dealers can achieve retention increases using loyalty and retention marketing.
A new CarGurus study suggests that a car dealer's candor and responsiveness carry significant weight with an online shopper and can make or break a sale, sometimes even before the consumer meets the dealer in person.
CAR-Research XRM, a CRM solution provider, released on Monday findings from its study of the top 10 reasons why car buyers leave a dealership without buying.
DealerTrack Systems and @utoRevenue have partnered to develop and deliver a new campaign management program for dealers called DealerTrack DMS Campaign Management.
e-autobusiness, a provider of the AEROS CRM Software Suite for automotive retailers nationwide, announced its certified integration with the DealerTrack Dealer Management System (DMS).
The Reynolds and Reynolds Company announced that Hendrick Automotive Group has selected the Reynolds Contact Management solution as the corporate standard for customer relationship management (CRM) tools for all Hendrick dealerships.
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