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new-vehicle shopper

OEMs’ Sites Get Higher Marks

Consumers rate their experience shopping for new cars online higher than at any time since shortly after the Covid crisis began.

Fuel Economy Reigns Supreme in NADA Shopper Preference Study

New-vehicle buyers ranked fuel economy as their top consideration in the NADAguides.com's newest shopper preference study. Vehicle design, brand perception, safety and ownership costs rounded out the Top 5 considerations.

J.D. Power: New-Vehicle Shoppers Consider More Models, Worry Less About Reliability

J.D. Power and Associates 2013 Avoider Study, released this week, looks at why consumers avoid particular models when car shopping.

OEMs’ Sites Get Higher Marks

Fuel Economy Reigns Supreme in NADA Shopper Preference Study

J.D. Power: New-Vehicle Shoppers Consider More Models, Worry Less About Reliability

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