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6 Ways Your DMS Can Maximize Your Profit Potential

November 2, 2021 |11:00:00 AM PT

Sponsored by
Cox Automotive

Franchise dealers adopted digital technologies at unprecedented rates in 2020. This trend isn’t going away – in fact, it’s increasing. Failure to optimize and master your dealership’s new digital technology will cost you both customers and staff

Why you should attend:

  • Discover key trends and insights from Cox Automotive that impact top-performing franchise dealers.
  • Uncover the six major factors that facilitate an intuitive, customer-focused car-selling experience.
  • Avoid potential pitfalls dealers face when adopting new technology at a rapid pace.
  • Learn how a dealership’s DMS system plays a major role in optimizing profitability and efficiency.

Join Randy Wilson, director of performance management at Dealertrack DMS, to discover how some of the industry’s top-performing dealers are not just surviving, but thriving by adopting digital technologies.


Free eBook for Attendees
Attend this session and receive a free eBook download of ‘The Dealer’s Guide for Maximizing Profitability with the Right DMS Partner.



Randy Wilson

Director, Performance Managements, Dealertrack DMS

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