September 2011 - Feature
By Jim Radogna
The social media sphere offers great opportunities to market your store, but there are several legal traps inherent to this type of viral marketing. Compliance expert reviews four of them in this digital marketing primer.
Tags: Compliance, digital compliance, policies and procedures, Social Media, Web Marketing
August 2010 - Feature
By Joe Bartolone
The Internet is ripe with opportunities, but it’s also a breeding ground for fines and penalties. Check out this primer on establishing a digital compliance manual for your dealership.
Tags: digital compliance
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By Gregory Arroyo Guitar Center is doing its best to prove the editor’s 10-year-old prediction that brick-and-mortar retailers would always have a role in the online shopping experience.
By Marv Eleazer The magazine’s from-the-trenches blogger describes how his days as a spitfire preacher influenced his style in the F&I office — and not the way you might think.
By Cory Mosley The magazine’s sales expert explains how you can plan and execute long-term strategies without losing sight of your day-to-day responsibilities.
By Jim Ziegler ‘Da Man’ gets a little reflective about his recent surgery before regaining form and doing what he does best.
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