With the battle for customers going online, dealers are racing to get their hands around this budding marketing medium. Three dealers provide a peek into their strategies.
By Gregory Arroyo
The verdict on the impact of the Fed's new rule is still out, but its requirements might just be what the doctor ordered for our business.
By Bruce Foster
While marketing experts debate the impact of online marketing, there are strategies that offer a nice return for a small investment. Dealer expert breaks them down.
Three compliance experts attempt to map out a dealer’s best-chance deal. In the end, all roads lead back to compliance.
By Ronald J. Reahard
In the ‘70s, it was the assumptive close. In the ‘80s, it was step-selling. The ‘90s brought along the F&I Menu. Expert shows you how F&I’s newest upgrade can take sales and profits from ‘woe’ to ‘WOW.’
By David Johnson
How many times have you been stood up by a special-finance lead? For most dealers, it’s probably too many to count. Leads-handling specialist provides a few techniques for improving your show rate.
By Michael Benoit
Washington is working overtime these days, so expect 2010 to be a bumpy ride on the regulatory front.
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By Gregory Arroyo The editor is looking for six dealers to honor at this year's F&I Conference and Expo. One of those dealers will be name the F&I Dealer of the Year.
By Gregory Arroyo So, who has the best menu? Well, that very question will be at the center of a special panel discussion at this year's F&I Conference and Expo.
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