July 22, 2009
Chrysler Incentives Coincide With Cash for Clunkers
AUBURN HILLS,
Mich.
— Chrysler Group LLC
introduced “Double CA$H for Your Old Car,” a new incentive program that offers
consumers up to $4,500 cash or 0 percent financing for 72 months through GMAC
Financial Services.
The incentives will be available from July 23 to August 31,
2009 and good towards the purchase of most new 2009 Chrysler, Jeep or Dodge
model vehicles.
“Everyone shopping for a new car or truck qualifies for an incentive of up
to $4,500 – even if they don’t have a vehicle that qualifies under the
U.S.
government’s
program,” said Steven Beahm, Chrysler’s vice president of sales operations.
“This incentive is great in that it’s easy to understand and available to
everyone.”
The incentives coincide with the start of the federal government’s Car
Allowance Rebate Systems (CARS) program, more commonly known as “cash for
clunkers.” The CARS program offers a government credit of either $3,500 or
$4,500 for trading in an inefficient vehicle that is not more than 25 years old
for the purchase of a new vehicle. The amount of the credit is determined based
on the fuel-economy improvement between the turn-in vehicle and the new vehicle
purchased.
“The administration’s program is aimed at getting less fuel-efficient vehicles
off the road, and for vehicles that meet the requirements, offers a great
incentive to do so,” Beahm said. “But we didn’t want consumers without
qualifying vehicles to feel left out so we are offering up to $4,500 to
everyone.”