January 28, 2010

Autobytel Adds Autodata Solutions’ Vehicle Images and Data to Autobytel.com

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IRVINE, Calif. & DETROIT — Autobytel Inc. and Autodata Solutions Inc. announced that Autobytel will utilize Autodata Solutions’ professional still image vehicle photography and comprehensive data for U.S. vehicles on its network of sites, including Autobytel.com.

Autobytel Inc. is a provider of online consumer leads and marketing resources. Autodata Solutions Inc. is a North American provider of automotive technology solutions and services.

“We have been serving online automotive consumers for 15 years and, in that time, one thing has never changed: their desire for the industry’s most accurate, timely and comprehensive vehicle data and content presented in the most user-friendly format,” says Autobytel Chief Operating Officer Mark Garms. “The addition of Autodata Solutions’ images and data – which we believe to be the best in the industry – to our stable of world class Web content is critical as we continue to reshape our Websites to provide in-market car-buyers with the information they demand to fulfill their vehicle purchases.”

Included in the content agreement is Autodata’s full library of high-resolution photos of virtually every U.S. vehicle model in production. This collection contains an average of 17 interior and exterior photos per model and includes pictures of each model in every available color for almost all models.

The agreement also includes Autodata’s pricing, incentive, specification, and configuration data, updated daily to further increase the dependability and timeliness of the vehicle information available to the millions of car shoppers per month who visit Autobytel’s sites.

“We’re pleased to increase Autobytel’s access to proven resources that make it easier for online consumers to build an emotional connection with vehicles they are researching and that, ultimately, encourage the purchase process,” says Michael Benavides, director of business development at Autodata Solutions. “Autobytel is committed to generating quality Website traffic and high-level performance for its advertising and leads partners. We believe our data and content will play an integral part in helping Autobytel reach this goal.”

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