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NewsMay 14, 2014

Calif. New-Vehicle Registrations Up 5.4% in Q1

New-vehicle sales in California improved for the 14th consecutive quarter in the opening quarter of 2014, with new-vehicle registration increasing 5.4% from a year ago, according to the state association.

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NewsMay 8, 2014

April Sales Up 4.1%, Autodata Reports

The weather cleared in time to drive up April sales by 4.1% from a year ago. April’s SAAR was 16.04 million, up from March’s SAAR but down from a year ago.

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NewsApril 8, 2014

Industry Records 1.4% Sales Increase in March

The spring thaw helped new-vehicle sales rebound in March, with the seasonally adjusted annual rate rising from last March’s 15.3 million rate to 16.4 million.

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NewsFebruary 6, 2014

Carmakers Blame Sales Declines on Bad Weather

Vehicle OEMs are hopeful for a sales rebound after winter storms pushed down sales in late January. According to Autodata, both the industry SAAR and total sales were down from a year ago.

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NewsJanuary 7, 2014

Automakers Post Big Gains in 2013 Sales

December sales were in line with last year’s total, while annual sales increased nearly 8% to 15.6 million units.

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Newsby Stephanie ForsheeNovember 21, 2013

Multicultural Marketing Faces New Challenges

Advertising experts at this week's J.D. Power Western Automotive Conference discussed how dealers and automotive marketers can increase sales through multicultural marketing and media.

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NewsOctober 29, 2013

Dataium ASI: Retiring Models Attracting Attention

Dataium reports this week that automotive shopper intensity declined across all segments for the second consecutive month in September. But the research firm believes shoppers are adjusting their browsing behaviors in preparation for the holidays.

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NewsOctober 3, 2013

September’s SAAR Second Lowest of 2013

Manufacturers attribute the drop in the SAAR to fewer selling days in September and Labor Day sales being included in August sales totals. One manufacturer attributes the drop to troubles in Washington, D.C.

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NewsSeptember 17, 2013

Honda, Toyota and Ford Headline Edmunds.com's Best Used Cars for 2013

Honda, Toyota and Ford received top nods from Edmunds.com in its annual Best Used Cars report.

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NewsSeptember 12, 2013

Social and Mobile Media ‘Most Disruptive Online Wave’ for Ad Spend, Report Says

Report from Borrell Associates calls social and mobile media the most disruptive online wave for advertising budgets this year. But the ad category appears to be paying off so far, the firm concludes.

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