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The publishers of Auto Dealer Today announced the winners of the 12th annual Dealers’ Choice Awards. The awards are based on a comprehensive survey that allowed dealers and dealership personnel to recognize their favorite vendors, suppliers and finance companies in 34 categories.
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Mailers were the first line item scratched from many dealers’ advertising budgets during the downturn. Marketing ace says it’s time to add them back.
Read More →The magazine talks to Tim Parker, founder of DealerLink, about the company’s new trigger leads program, and gets a few market insights along the way.
Read More →F&I goes one-on-one with the founder of DealerLink to find out how the company can guarantee financeable subprime leads.
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