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Articlesby Ronald J. ReahardFebruary 1, 2010

Upgrading to F&I 4G

In the ‘70s, it was the assumptive close. In the ‘80s, it was step-selling. The ‘90s brought along the F&I Menu. Expert shows you how F&I’s newest upgrade can take sales and profits from ‘woe’ to ‘WOW.’

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