The market research firm’s prediction is based on skyrocketing subprime approvals and an active Hispanic consumer market, which, for the first time, could outpace African-Americans in new-vehicle purchases.
Floor traffic hit nearly 11 percent in the final days of July. Closing ratios and same-store sales were also up.
Automotive Compliance Consultants issued a press release this week that advises dealers to integrate compliance efforts into the road of the sale, says doing so improve closing ratios.
To promote its Pot of Gold program, Cactus Sky Communications will work with Gravitational Marketing to increase lead closing ratios.
Things didn't go as expected this month, with CNW reporting that the expected increase in floor traffic and closing ratios never materialized.
If the first 20 days are any indication, vehicle sales could increase 8 percent this month from a year ago to 1.35 million units, CNW Research reported today.
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