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ArticlesJuly 5, 2011

The Tour That Drives VSC and PPM Sales

The best way to sell a VSC is to create awareness of the need for service and to demonstrate your ability to handle it. F&I trainer explains how a quick tour of your service and parts department can do just that.

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NewsJuly 4, 2011

Mazda Launches Prepaid Maintenance Program

Mazda Total Advantage is the company’s first prepaid scheduled maintenance program, which is available for 2007 and newer model years.

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NewsMay 3, 2011

UltraCare Maintenance Program Improves Ancira Nissan's Service Retention

MediaTrac, a provider of customer loyalty and retention programs for dealerships, said that San Antonio-based Ancira Nissan is achieving strong retention results by augmenting its Nissan One to One loyalty program with MediaTrac’s UltraCare retention program.

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NewsJanuary 24, 2011

Ken Garff Auto Group Selects MediaTrac’s Maintenance Program

Ken Garff Automotive Group has selected MediaTrac’s UltraCare Preventive Maintenance solution to help grow its service revenue and boost customer retention.

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NewsDecember 13, 2010

Resource Automotive DriverPlus Drives Customer Retention

Resource Automotive, a unit of The Warranty Group Inc., reported that its DriverPlus prepaid maintenance program is experiencing double-digit growth, as dealers increasingly focus on fixed operations as the foundation of their customer retention strategy.

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NewsNovember 16, 2010

Lincoln Extends Free Maintenance Offer

The Lincoln brand will now permanently offer its Lincoln Complimentary Maintenance Program to all new customers beginning with 2011 model-year vehicles.

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NewsOctober 12, 2010

Tracking F&I Performance

Results of F&I and Showroom magazine’s reader survey, which are featured in the October issue, are now available online.

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NewsAugust 27, 2010

Resource Automotive Launches Online Warranty Claims Program

Resource Automotive Inc., a training, consulting and financial services provider and a unit of The Warranty Group Inc., has launched TWGConnect, an online warranty claims system for its vehicle service contract, GAP, pre-paid maintenance and tire-and-wheel programs.

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NewsAugust 10, 2010

UltraCare Preventive Maintenance Program Enrolls 200 Dealerships

Performance Loyalty Group Inc., in partnership with MediaTrac LLC, has enrolled over 200 auto dealerships in the UltraCare Preventative Maintenance Program since it was introduced in April.

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ArticlesAugust 1, 2010

Curb Appeal: Prepaid Maintenance Revisited

A prepaid maintenance plan can triple a dealer’s chances of getting customers into the service bay. Providers are doing their part to make that happen with new programs.

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