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Edmunds.com has acquired mobile startup CarCode, a service that lets customers and dealers engage in one-on-one text messaging. It is the first acquisition for the online car-shopping website.
Read More →J.D. Power and Associates reports that nearly one-third of in-market car shoppers use a mobile phone to assist with their purchase. Brands with the best mobile sites are Acura and Kia.
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The demand for digital marketing tools at NADA 2012 was a tell-tale sign of the industry’s changing attitude toward the Internet.
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The convergence of the real and digital worlds is upon us, and marketers are scrambling to capitalize. Learn how some dealers are making sure auto retailers don’t miss out.
Read More →QAR Codes.com announced the launch of QAR Codes Mobile, leveraging social, mobile and cloud technologies to enhance dealers' relationships with their customers.
Read More →FordDirect has launched a new mobile service that allows dealers to deliver Ford-branded advertising to their customer’s mobile devices.
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This month, Germain Motor Co. steps into the mobile world with a dealership-branded mobile app. Find out what it has planned for its new marketing engine.
Read More →AutoUSA, a provider of Internet leads, launched Monday a new mobile leads program for dealers that uses an iPhone/iPod Touch application, developed by Carperks, to generate new- and used-vehicle leads.
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