CNW: Industry Has Reached ‘Razor-Thin Balance'
In its latest newsletter, CNW Research says that even the slightest economic issue could upset the auto industry in 2015.
In its latest newsletter, CNW Research says that even the slightest economic issue could upset the auto industry in 2015.
A series of upbeat metrics has CNW putting December new-vehicle sales in the 1.5 million-unit range, a 10% increase vs. the year-ago period.
Floor traffic hit nearly 11 percent in the final days of July. Closing ratios and same-store sales were also up.
A mid-month report found that floor traffic at dealerships was up nearly 3 percent, with closing ratios ahead of last year by more than 2 percent. According to CNW, this indicates a possible 6.5 percent sales gain for the full month.
Floor traffic is up, as are deliveries, but CNW reports that sales in January are still off last year’s pace. But the numbers also show that April to May could be big months for dealers.
Things didn't go as expected this month, with CNW reporting that the expected increase in floor traffic and closing ratios never materialized.
If the first 20 days are any indication, vehicle sales could increase 8 percent this month from a year ago to 1.35 million units, CNW Research reported today.
Despite a rise in gas prices, data from the first 15 days of February indicates that vehicle sales could rise 7 percent to 1.1 million units this month, according to CNW Research.
January is off to a solid start, with new-vehicle floor traffic up more than 12 percent, reported CNW Research.
October kicked off to a strong start after the new-car industry broke out of its summer funk in the second half of September, according to the Bandon, Ore.-based CNW Research.
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