Ronald J. Reahard

President of Reahard & Associates

So Here's the Deal•by Ronald J. Reahard•October 4, 2016

(Video) Revisiting the Pesky Form 8300

The magazine’s resident F&I trainer responds to a reader’s question about the IRS/FinCEN Form 8300 requirement.

So Here's the Deal•by Ronald J. Reahard•September 2, 2016

(Video) Selling on Leases

An F&I pro from Florida says he’s struggling to sell products on leases. The magazine’s resident F&I trainer offers a few tips.

So Here's the Deal•by Ronald J. Reahard•August 8, 2016

(Video) Losing the 'F' in F&I

An F&I pro says his dealership’s decision to remove the ‘F’ from his F&I duties is hurting his ability to handle customer objections. The magazine’s resident F&I pro weighs in.

So Here's the Deal•by Ronald J. Reahard•July 6, 2016

(Video) Selling Paint Protection

Top trainer says the key to selling environmental protection is to educate — not sell — customers on why advances in paint application have made it a must-have.

So Here's the Deal•by Ronald J. Reahard•June 3, 2016

(Video Included) Disclosing the RISC

Properly disclosing a RISC not only protects the dealership, it boosts customer satisfaction. The magazine’s resident F&I trainer shows you how it’s done.

So Here's the Deal•by Ronald J. Reahard•May 6, 2016

No Friend of Mine

F&I trainer details a foolproof method for convincing your next ‘third basemen’ to switch teams.

So Here's the Deal•by Ronald J. Reahard•April 7, 2016

(Video) Your Sales Manager Is a Criminal

A reader wisely chooses to remain anonymous after uncovering a payment-packing scheme taking place in his (or her) dealership.

So Here's the Deal•by Ronald J. Reahard•March 30, 2016

Optimism in an Election Year

F&I trainer keeps hope alive despite bluster on the campaign trail and dirty dealings at the manufacturer level.

So Here's the Deal•by Ronald J. Reahard•March 4, 2016

(Video) 3 Keys to Professional Growth

An F&I manager asks for a little career advice. The magazine’s resident F&I pro responds with what may be the secret to life.

So Here's the Deal•by Ronald J. Reahard•February 5, 2016

(Video) Collapse. Create. Repeat.

An F&I manager says his customers' buying and ownership habits are making it difficult to sell GAP and service contracts. The magazine's resident F&I pro has the answer.

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