FI showroom red and grey logo
MenuMENU
SearchSEARCH

Digital

Newsby Stephanie ForsheeJanuary 30, 2014

Google Cars Beta Program Discontinued

The beta program for Google Cars has ended, but the tech firm says the stoppage is only temporary as it works on the ‘next version’ of its vehicle-shopping tool.

Read More →
NewsJanuary 30, 2014

Cobalt, Edmunds.com Partner to Study Online Automotive Shopper Behavior

Cobalt and Edmunds will analyze consumer behavior across advertising networks, search engines, independent research sites, manufacturer sites, regional and dealer websites to help marketers understand the advertising value attribution of different content.

Read More →
NewsJanuary 30, 2014

Polk, Cobalt Offer New Marketing Solution for Targeting Local Markets

The Polk Territory Pro solution is now available to franchised dealers subscribing to Cobalt PowerBrand. The new solution is designed to help dealers plan strategic digital advertising campaigns.

Read More →
Ad Loading...
NewsJanuary 28, 2014

Ford Signs Licensing Agreement for ADP ServiceEdge Solution

Ford Motor Co. and ADP have signed an enterprise license agreement for ADP ServiceEdge solution, a next-generation service technology designed to enhance the consumer experience.

Read More →
NewsJanuary 27, 2014

Dealertrack Debuts DMS 2.0

New graphical user interface and enhanced mobility are among the key features of Dealertrack DMS 2.0.

Read More →
NewsJanuary 23, 2014

HookLogic Provides Attribution on Car Sales Based on Polk Intelligence

Customers of HookLogic’s AutoHook Suite of Solutions will now receive monthly Purchase Analysis Reports showing not only direct sales attributed to HookLogic’s incentivized walk-ins, but also identifying lost opportunities.

Read More →
Ad Loading...
NewsJanuary 21, 2014

Autosoft, SimplyCast.com Announce Integration Agreement

Autosoft announced it’s integrating SimplyCast.com’s automated marketing and communications solution into its new Autosoft Connect Data Services program.

Read More →
NewsJanuary 21, 2014

RouteOne Now Supports Multiple GM Initiatives

RouteOne announced its support for multiple General Motors initiatives offered through the RouteOne platform: GM Shop-Click-Drive, the GM Brand Credit Application and the GM Credit Card.

Read More →
NewsJanuary 21, 2014

Deloitte: Gen Y Prefers Hybrid Vehicles

A new study from Deloitte shows that a majority Gen Y consumers prefer an electrified vehicle over any other type of car or truck. Moreover, Gen Y consumers heavily favor hybrid gasoline-electric vehicles.

Read More →
Ad Loading...
ArticlesJanuary 21, 2014

Building Bigger F&I Muscles

Software expert makes a case for making the switch from paper to emenu, and he’s got stats to back it up.

Read More →