Chrysler to Offer Up to $6,000 in New-Vehicle Incentives
Chrysler LLC announced a new slate of incentives worth up to $6,000 for new-vehicle purchases. The savings may be enough to convince car buyers to invest in the beleaguered OEM as it works its way through last week's Chapter 11 bankruptcy filing and an alliance with Italian automaker Fiat SpA.
AUBURN HILLS, Mich. — Chrysler LLC announced a new slate of incentives worth up to $6,000 for new-vehicle purchases. The savings may be enough to convince car buyers to invest in the beleaguered OEM as it works its way through last week's Chapter 11 bankruptcy filing and an alliance with Italian automaker Fiat SpA.
"Chrysler LLC is building a new car company, and we are asking consumers to come see what we are building for you as we begin a vibrant new phase of our company," said Steven Landry, Chrysler's executive vice president of North American sales and marketing. "Consumers are telling us that the net purchase price of the vehicle is the most important factor right now, so we are pleased to introduce incentives that address what the consumer is looking for."
The incentives, which will be available from May 6 through June 1, include up to $4,000 off dealer price on 2009 models. Current Chrysler owners can qualify for another $1,000 off most 2008 and 2009 Chrysler, Jeep and Dodge models. Members of the more than 1,500 credit unions on the OEM's Invest in America program can qualify for another $1,000 in "Credit Union Bonus Cash" if they finance the purchase through their credit union.
More Auto Finance
Dealerships Are Paying the Price for Extended Car Loans
Growing negative-equity scenarios mean such lengthy terms should be addressed in a forward-looking way to make them work for the dealer and the consumer down the road.
Read More →
Trade-Ins in Negative Equity Reach New Heights
As such trade-ins rise in frequency, so do monthly loan payment amounts and interest rates, according to second-quarter data compiled by Edmunds.
Read More →
Auto Credit Plentiful
June numbers show lenders are readily granting access, including to risky borrowers, as consumers leverage themselves to take on high prices.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Porsche Financial Services Shifts Structure
After 36 years with Porsche, the Financial Services Chief Financial Officer Konrad Riedl is retiring, and the department is realigning its management structure.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Cars a Tad More Affordable
May averages show that combined circumstances gave auto consumers slightly better buying power for the month, though average prices were up year-over-year.
Read More →
First-Quarter Sees Long Auto Loan Growth
Experian data show more consumers are tapping the method, along with refinancings, to afford buying. Meanwhile, subprime borrowers are getting more access.
Read More →
Mastering Credit Friction
In this video, Josh Krach explains how to turn credit friction into an advantage.
Read More →