CNW: November’s TDR Hits 16.8 Million Despite Consumer Confidence Slip
Consumers may have their doubts about the economy, but they’re feeling pretty good about their personal economic situations. It’s one of the reasons CNW’s True Delivery Rate reached 16.8 million units in November.
BANDON, Ore. — CNW Research reported this week that its two consumer confidence indicators produced contradictory economic outlooks. While the firm’s Jitters Index showed that “home-centric” concerns are easing, its measurement of consumer confidence regarding the overall U.S. economy has slipped every 10-day period since the first week of September.
“Contradictory? Not really,” CNW’s Art Spinella wrote in his firm’s monthly newsletter. “Consumers look at two distinctly different economic pictures — their own and their neighbors. CNW studies have shown an attitude exists that says, ‘I’m doing OK, but from all I read and hear, the country’s going to hell in a hand basket.’”
Spinella added that new-car purchases are typically made based on home-centric considerations. And in November, the firm’s Jitter Index showed that consumers feel that things are getting better. And compared to a year ago and October, the index is down by more than 10% and more than 2%, respectively.
There were other indicators that consumers are feeling good about their current economic situations. Same-store sales at new-car dealership, for instance, were up approximately 4% from a year ago. Floor traffic was also up nearly 19% from a year ago in November.
The only negative is that closing rations declined 7.65% from a year ago. Spinella said the drop is an indicator that showrooms are filling up with shoppers who aren’t ready to make an acquisition.
CNW also looked at November’s subprime approvals, which were well ahead of a year ago (16.7% from a year ago). Compared to October, approvals remained virtually unchanged, declining less than 1%.
“Based on the early sales reports accumulated by CNW, full-month sales should come in at 16.8 to 17 million [on a True Delivery Rate basis], putting the full-year at around 16.44 million units — assuming December has a year comparable to 2013,” Spinella wrote.
More Auto Finance

July Was Hot for Auto Borrowers
Credit proved readily available for many, but most loans left buyers in negative territory, Cox Automotive said.
Read More →
Dealer Lender Preferences Revealed
When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.
Read More →
Auto Refi Savings Surge
Consumers with 84-month auto loan terms who refinanced saved the most on monthly payments, according to a new report by auto refinancing provider Caribou.
Read More →
Subaru Enters Lending Business
The automaker follows other brands in adding captive financing in the U.S., and says the move will strengthen its position here.
Read More →
Positive Equity Reaches Record High
Mainstream vehicle owners who bought a car seven years ago are likely to have positive equity when trading in for a new vehicle, according to second-quarter Edmunds data.
Read More →
Dealerships Are Paying the Price for Extended Car Loans
Growing negative-equity scenarios mean such lengthy terms should be addressed in a forward-looking way to make them work for the dealer and the consumer down the road.
Read More →
Trade-Ins in Negative Equity Reach New Heights
As such trade-ins rise in frequency, so do monthly loan payment amounts and interest rates, according to second-quarter data compiled by Edmunds.
Read More →
Auto Credit Plentiful
June numbers show lenders are readily granting access, including to risky borrowers, as consumers leverage themselves to take on high prices.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Porsche Financial Services Shifts Structure
After 36 years with Porsche, the Financial Services Chief Financial Officer Konrad Riedl is retiring, and the department is realigning its management structure.
Read More →