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Recent data from AutoTrader.com’s Trend Engine shows that new-car shoppers would opt for a better deal on a current model rather than delay the purchase for a redesign.
Read More →For the fifth straight month, the SAAR exceeded 15 million units in March. But the NADA Used Car Guide did spot a slight year-over-year slowdown in sales growth.
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After pulling a reported $10 million annual ad spend with Facebook last May, General Motors is back on the social media site. This time, the automaker is testing mobile ads.
Read More →Mobile advertising will reach $7.29 billion in 2013, and Google will take home more than half of it, according to eMarketer.
Read More →Have you ever had a customer object to an F&I product by saying they never used the last coverage they purchased? Gerry Gould offers a response to that objection, one he says F&I managers need to utilize more often.
Read More →In late March, a California judge ruled against a man who was cited by the California Highway Patrol for driving and looking at his smartphone’s GPS navigation app. The ruling means such apps violate the state’s prohibition on texting and making calls while driving.
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NCM says growing optimism about vehicle sales this year drove the training and dealer consulting firm to add retail veterans Mark Shackelford and Kevin Herndon, the company’s CEO stated.
Read More →According to USA Today, Fisker Automotive laid off most of its employees last Friday. They responded the same day by suing the luxury hybrid manufacturer for not providing sufficient notice.
Read More →CalculateStuff.com’s Car Finance Tools app allows car buyers to calculate how much they can borrow on their next vehicle purchase. It also offers lease calculations.
Read More →A former used-car dealer based in Oklahoma City will serve 16 months in prison and pay $276,000 in restitution. The man was charged with taking out duplicate loans on multiple vehicles.
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