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Articles•by Ron Martin•December 1, 2004

Geometric Growth in F&I

It only takes a few subtle improvements in your F&I approach to achieve a huge jump in your numbers.

Articles•by Ron Martin•July 1, 2004

To stay at the top of your game in this ever-changing industry, redefine the way you do F&I.

Articles•by Jan Kelly•May 1, 2004

Mastering the art of negotiation includes using the power of small numbers and making an impression with your last words.

Articles•by Jan Kelly•March 1, 2004

On your mark . . .

Articles•by Jan Kelly•February 1, 2004

In Step 1 of this series, Jan showed you how to Meet the Customer. Step 2 addressed Building Rapport. The 3rd Step to F&I Succe$$ is the Interview.

Articles•by Jan Kelly•October 1, 2003

No one is going to do business with you until they believe you care about what is important to them.

Articles•by Jan Kelly•August 1, 2003

Those first few seconds with the customer can mean the difference between success and failure.

In the F&I world, there are stars and there are also-rans. Are you ready for prime time? Take this quiz and find out!