FI showroom red and grey logo
MenuMENU
SearchSEARCH
Enter keywords to search across all content
NewsAugust 15, 2013

Dealers Listed as Victims of Advertiser’s Money Laundering Scheme, The Advocate Reports

According to a report from The Advocate, Raymond Christopher Reggie, former brother-in-law to U.S. Sen. Ted Kennedy, is charged with six counts of money laundering. In his scheme, two Louisiana car dealers lost a combined total of $1.1 million.

Read More →
NewsJuly 25, 2013

Autobytel Nets Big SEM Results With Google AdWords Enhanced Campaigns

Autobytel conversions increase 10 percent and tablet conversions increase 15 percent, while marketing costs decrease across many of the company’s online marketing campaigns, the company reports.

Read More →
NewsJune 4, 2013

Cars.com Launches Online Marketing Tool

Cars360 draws upon Cars.com’s vast audience of in-market car shoppers to drive new traffic to a dealership’s website or Cars.com Dealer Profile.

Read More →
Ad Loading...
NewsApril 18, 2013

Facebook’s New Ad Tool Impresses Pilot Dealer

South Carolina dealership is capturing six to eight additional sales per month using Facebook’s new advertising tool, which pulls data from Datalogix and Polk to deliver more targeted ad campaigns.

Read More →
NewsApril 9, 2013

GM Testing Facebook Advertising

After pulling a reported $10 million annual ad spend with Facebook last May, General Motors is back on the social media site. This time, the automaker is testing mobile ads.

Read More →
NewsMarch 7, 2013

CNW: Last Gasp for Print Ads?

As consumers continue to seek out vehicle information online, the market research firm says print is in trouble — and so is TV advertising.

Read More →
Ad Loading...
NewsJanuary 17, 2013

Auto Advertiser Banned in North Carolina

Louisiana advertising firm banned by the state attorney general from pitching bogus sales events at N.C. car dealerships.

Read More →
NewsNovember 29, 2012

Pinterest Now Open for Business

Pinterest set new terms of service for businesses wanting to promote their brands on the social network. The change is aimed to make the site more business-friendly.

Read More →
NewsNovember 19, 2012

TrueCar Continues Corporate Evolution

The auto information site debuted a new print and TV ad that highlights 'a transformation of the company’s culture.’ Officials say the company’s makeover is the result of its work with its dealer council.

Read More →
Ad Loading...
ArticlesOctober 10, 2012

Dealers Tuning in to Pandora

Planet Honda’s Bill Feinstein is one of 250 dealers taking a chance on Pandora. Since he started advertising on the Internet radio service in January, the dealership’s mobile traffic has shot up by 400 percent.

Read More →