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Edmunds.com reached a Facebook milestone by gaining more than 100,000 “likes” on the social network. The vehicle information site is now the top automotive info website on Facebook and Twitter.
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Two dealerships share their experiences on Facebook, and talk about why they’re believers in the social network even if they can’t quantify its effectiveness.
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It has been more than a decade since Ford dealers joined forces with their OEM to create a service designed to help the brand enter the digital age. The editor goes one-on-one with FordDirect’s chief executive to get an update on their progress.
Read More →Weighing in on the big Facebook question, the editor says marketers need to relax on those ROI questions.
Read More →Social media consulting firm Maximize Social Media LLC has launched a new program to help dealers and repair shops promote their services.
Read More →The vehicle listing site’s initial public offering is the first since Facebook’s troubled attempt. Last week, AutoTrader filed with the SEC that it’s seeking to raise $300 million.
Read More →A Software maker will demonstrate a new platform that will allow drivers to share their music playlist on Facebook. The unveiling is being used to demonstrate how social media framework will allow automotive apps to become 'social by design.'
Read More →Results of a study conducted by Reuters and research firm Ipsos showed that one in three Facebook users are suffering from ‘Facebook fatigue.’
Read More →The dealer review site's new tool allows users to monitor reviews across the web, improve their online visibility, and track and promote their efforts on social-media sites.
Read More →Ford Motor Co. is expanding the reach of its customer service agents, who will now be accessible on such social media sites as Facebook and Twitter.
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