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The Lincoln brand will now permanently offer its Lincoln Complimentary Maintenance Program to all new customers beginning with 2011 model-year vehicles.
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Mercedes-Benz dealerships ranked highest in the 2010 Pied Piper Prospect Satisfaction Index (PSI) U.S. Auto Industry Study, which used “mystery shoppers” to measure and compare how consumers are treated when shopping.
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Two weeks after revealing plans to expand the Lincoln brand and enhance the customer experience, the company announced last Friday that it would provide free scheduled maintenance for customers who purchase or lease new 2010 or 2011 Lincoln vehicles this summer.
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