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The D.C. Circuit Court of Appeals vacated the FCC’s rule clarifying what devices qualify as automated telephone dialing systems, saying the agency’s explanation ‘invites conclusions that all smartphones are autodialers.’
Read More →The new tool lets users know who their new-car competitors are and features in-depth descriptions, rebate and incentive management, automated updates, and supply-and-demand insights.
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Digital marketer says co-op marketing is outdated and ineffective, noting that the most effective brand and dealer partnerships use local advertising to drive customers into showrooms.
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Only 16% of the 1,500 dealerships mystery-shopped by Digital Air Strike responded to internet leads within 15 minutes and 18% didn’t respond at all. Those are just some of the findings in the social media firm’s first Mystery Shop Study.
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The online retailer will introduce a series of enhancements designed to deliver higher quality leads to auto dealers and add transparency and speed to the customer experience.
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The funding will be used to grow market share, invest in product development, and expand client services, officials with the digital marketing firm said. fusionZONE was founded in 2009 and provides web design services and conversion strategies to dealers.
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ICC’s Command Center software enables CU Direct to more easily manage the 2.5 million vehicles in dealer partner inventory on the AutoSMART platform and shopping site.
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Once the king of the car-buying process, dealers are under attack in today’s Digital Age. Industry insiders believe auto finance sources hold the key to restoring order.
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Through the collaboration, dealers using CDK websites will gain exposure for their inventory as well as high-quality leads from CarGurus.com. CDK will also leverage the online automotive marketplace’s anonymized, aggregated data in its suite of automotive digital marketing solutions.
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The F&I program provider released a series of non-brand-specific videos designed to raise consumer awareness about nine F&I protections and the value they provide vehicle owners. The videos can be downloaded for free and posted to a dealer’s website or played in a dealership’s waiting room.
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