DMEautomotive Introduces Mobile Wallet Marketing Program for Dealers
DMEa Mobile Rewards offers ready-made program designed to drive showroom and service traffic; includes geo-fencing to reach consumers with relevant offers and coupons.
DMEa Mobile Rewards offers ready-made program designed to drive showroom and service traffic; includes geo-fencing to reach consumers with relevant offers and coupons.
Designed by Directed, the new consumer app is cloud-linked and includes dynamic marketing tools aimed at driving a better connection between dealers and their customers.
The captive becomes the first finance source to launch an in-vehicle app that allows vehicle owners to manage their account. The app will be available on model-year 2013 and newer Mercedes-Benz vehicles equipped with the COMAND Navigation system.
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