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Google is taking a ‘multi-armed bandit’ approach to A/B experimentation. Expert says dealers can take advantage by rethinking their own website testing methods.
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The magazine’s resident legal wiz revisits the FTC’s standard for deception in response to the agency’s crackdown on false advertising.
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Compliance was top of mind at the 2014 NADA Convention & Expo, with product vendors showing the way to a faster, more transparent process in the F&I office and throughout the sales process.
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Strong words at NADA 2014 and the Vehicle Finance Conference indicate that both sides of the rate participation debate are preparing for a long, drawn-out battle.
Read More →Solutions aimed at heading off the CFPB’s and the Justice Department’s scrutiny of rate participation has the magazine’s legal wiz smiling with satisfaction — mainly because they put the two agencies at odds just a bit.
Read More →Your F&I office should always strive to do the right thing, especially when no one is looking. The magazine’s F&I insider weighs in.
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Michael Bolton’s and Will Ferrell’s comedic chops helped Honda and Dodge dealers set new records at the end of 2013.
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As it turns out, Millennials only want what their predecessors want: a process that’s quick and easy. The Father of the F&I menu weighs in.
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SOCIALDEALER is working to offer dealers the ability to update their social media presence at the click of a button, and Ally Financial has already signed on as the company’s first auto finance partner.
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“Your future success is hidden in your daily activity” is a line widely quoted by pastors, business coaches and self-help gurus. The magazine’s resident F&I pro believes the saying especially applies to the men and women manning the F&I office.
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