
In Step 1 of this series, Jan showed you how to Meet the Customer. Step 2 addressed Building Rapport. The 3rd Step to F&I Succe$$ is the Interview.
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No one is going to do business with you until they believe you care about what is important to them.
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Those first few seconds with the customer can mean the difference between success and failure.
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What can be done for prospective buyers who can’t take advantage of the financing incentives?
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With motor vehicle theft rates rising for the first time in a decade, an educational sales approach can put F&I managers in the driver’s seat to boost sales.
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In the F&I world, there are stars and there are also-rans. Are you ready for prime time? Take this quiz and find out!
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The professional closer always begins with the end in mind. He or she looks for the opportunity which presents itself during the presentation to ask the customer to make a decision. One of the best ways to get a positive decision is in providing favorable options.
Read More →There’s not a dealer anywhere who doesn’t constantly keep his or her ear to the ground looking for additional franchise opportunities.
Read More →F&I managers in big and small dealerships across the country are reaping new harvests with anti-theft, appearance protection, and other products.
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