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Average transaction figure just a tad over MSRP, far below a year ago.
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Several signal headwinds are rocking their plans as they compete with much bigger rivals in uncertain conditions.
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New Experian report shows average loan amount increases tapered off, while average terms decreased.
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The first week of March started off as expected with sales rates continuing to increase across the country.
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Downgraded to junk as agency predicts brand will stay behind rivals.
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February increase biggest gain for month since 2009; used retail sales fall.
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Adjustments part of industry price war it started as it looks to increase demand.
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Boost overall US auto deliveries as inventories improve.
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Sees 22% surge, thanks to F-Series trucks, EV and SUV increases.
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