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As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
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Autotrader has made its Australian debut after two years of planning and collaboration with auto dealers.
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Genesis officially launched its new, web-based 3D configurator and Instagram Stories configurator, both targeted to car buyers shopping from home.
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Rick Hendrick challenged his auto group to meet the future head-on with a 96-store installation of Reynolds and Reynolds’ docuPAD-driven eWorkflow platform.
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Spend less time chasing bad leads by using this four-step process to set up a Facebook Messenger Bot that will serve as your personal, automated, 24-hour lead-qualifying system.
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Auto dealers are prime targets for automated click bots, a nefarious and increasingly prevalent form of fraud that could be forcing you to spend real money on fake leads.
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Auto/Mate Dealership Systems welcomed 145 customers to its User Summit in San Antonio last week.
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Dealers seeking a harmonious online-to-instore experience should start by taking advantage of the advanced digital marketing tools, assets, and services your manufacturers are offering for free.
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Former Rolls-Royce North America executive Eric C. Shepherd has joined Hamlin & Associates as the company’s new president.
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Ford’s Jim Hackett touched on big data, trade wars, and ‘self-driving systems’ in a wide-ranging interview with Freakonomics Radio host Stephen Dubner.
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A new partnership between Drive Motors and Karma Automotive was designed to allow car buyers to shop for the Karma Revero online.
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