DALLAS — Digital Air Strike co-founder and CEO Alexi Venneri has agreed to speak at the upcoming P&A Leadership Summit, organizers announced. The event will be held Sept. 12–13, 2017, at the Gaylord Texan Resort & Convention Center in Dallas, co-located with the annual Industry Summit.

“The story of the value and utility of F&I products will be told online. There is no disputing that,” said David Gesualdo, show chair and publisher of P&A magazine. “We are counting on Alexi to lend her insights into successfully building and maintaining a brand on car buyers’ platforms of choice.”

An accredited trainer, Venneri has established herself as a thought leader in the automotive digital marketing space. Digital Air Strike counts seven of the top 10 OEMs and 27 of the top 30 dealer groups among its thousands of clients in North America. In May, the company earned recognition from dealers and dealership personnel in the 2017 Dealers’ Choice Awards, earning Gold awards in the Digital Marketing and Reputation Management categories.

“Managing social media networks, online reviews and consumer engagement needs to be a collaborative process that leverages strategic process and technology,” said Venneri. “I’m honored to be able to share the top social media best practices that F&I professionals, dealerships and program administrators can leverage to increase consumer satisfaction and sales within the F&I community.”

Registration for Industry Summit 2017 is open at the event’s website. Attendees who register by Aug. 11 will enjoy a $100 discount. To discuss sponsorship and exhibition opportunities, contact David Gesualdo at (727) 947-4027 or via email.