AmeriCredit Realigns Executive Leadership Team Responsibilities
FORT WORTH, Texas -- AmeriCredit Corp. has announced it is realigning the responsibilities of the company's executive leadership team, effective immediately.
FORT WORTH, Texas -- AmeriCredit Corp. has announced it is realigning the responsibilities of the company's executive leadership team, effective immediately.
Under the new organizational structure, Chairman & CEO Clifton Morris and President Dan Berce will retain their current duties and titles. The other four members of the company's executive leadership team: Steve Bowman, Chris Choate, Mark Floyd and Preston Miller will all continue to serve as executive leaders while performing different duties.
"This team has been with AmeriCredit for many years and has done a particularly good job during the past two years — making tough decisions with an intense focus on execution," said Berce. "Now, with our business on solid footing and growing, we are in a position to create executive development opportunities for each of them to expand his knowledge and understanding of the company's various operations."
With the realignment, the new executive leadership team responsibilities are as follows:
Steve Bowman will become AmeriCredit's chief credit and risk officer, adding responsibility for Internal Audit and Corporate Governance. He has served as chief credit officer since 2000 and worked for the Company since 1996.
Chris Choate will become AmeriCredit's chief financial officer. Choate, who is an attorney and an accountant, has served as chief legal officer since 1993 and has also led several other corporate administrative departments since 2003. He has worked for the company since 1991.
Mark Floyd will become AmeriCredit's chief operating officer for servicing, concentrating on customer service, collections and specialty areas. He has served as chief operating officer since 2003 and has worked for the company since 1997.
Preston Miller will become AmeriCredit's chief operating officer for originations. He has served as chief financial officer since 2003 and has worked for the company since 1989.
More F&I

Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →