Associated Bank Auto Finance Launches Indirect Auto Lending Service in 16 States
Our team of auto financing professionals has extensive local market knowledge to meet dealers’ unique needs in a personal, professional and efficient manner.

Our team of auto financing professionals has extensive local market knowledge to meet dealers’ unique needs in a personal, professional and efficient manner.
GREEN BAY, Wis. – Associated Banc-Corp (NYSE: ASB), a Midwest banking franchise, announced an expansion of its consumer loan offerings to include Associated Bank Auto Finance, an indirect auto lending channel available through eligible franchised and select independent automobile dealerships which will offer financing to customers purchasing a new or used vehicle.
Initially, Associated Bank Auto Finance will be available to qualifying automobile dealerships in thirteen states including Michigan, Indiana, Ohio, New York, Pennsylvania, New Jersey, Delaware, Connecticut, Massachusetts, Rhode Island, Vermont, New Hampshire and Maine. A second phase is planned for early 2022 which will add Associated Bank’s three footprint states of Wisconsin, Minnesota and Illinois.
Associated Bank Auto Finance will be led by Craig Stickney who comes to Associated with decades of experience in the space. Most recently, Stickney headed dealer finance at KeyBank and is bringing the majority of that team to Associated Bank to launch the indirect auto lending channel.
“We are proud to welcome a core group of over 40 highly experienced colleagues and a leadership team with over 100+ years’ industry experience and existing dealer relationships who will run the business line,"saidTom Faughnan, executive vice president, director of consumer lending, Associated Bank. "Our team of auto financing professionals has extensive local market knowledge to meet dealers’ unique needs in a personal, professional and efficient manner.”
Associated Bank Auto Finance will be available 362 days per year including Saturdays, Sundays and most holidays.
For more information, visit https://www.associatedbank.com/autofinance or call 800-236-3294.
More Auto Finance

Mastering Credit Friction
In this video, Josh Krach explains how to turn credit friction into an advantage.
Read More →
April Less Affordable
Based on prices, reduced incentives and slower household income growth, consumers found it more challenging to buy new last month, Cox Automotive reported.
Read More →
Auto Lenders, Consumers on a Tightrope
April borrowing data shows that more consumers are bending over backward to buy vehicles, though subprime lending cooled off for the month.
Read More →
Toyota Financial Services President Replaced
Scott Cooke has served in various roles with Toyota Financial Services for over 20 years, including president and CEO, which he retires from on June 30.
Read More →
Permission or Approval: When to Notify Finance Sources
Credit card down payments, multiple vehicle purchases and even straw purchases can be completed without committing bank fraud, as long as you tell the bank first.
Read More →
At-Risk Auto Borrowers Drive Looser Credit Access
Cox Automotive’s index shows the subprime segment, long loan terms, negative-equity borrowers and down payment amounts all grew in February despite ever-higher vehicle prices.
Read More →
Auto Loan Forecast Bucks Market Trend
Auto loan originations rose over 6% year-over-year in the third quarter of 2025, but TransUnion predicts a slight decline in auto loan growth this year, making it an outlier in the company's overall lending forecast.
Read More →
Auto Credit More Plentiful
Growing access shows greater lender appetite for risk as consumers take on heavier debt burden in an inflated market.
Read More →
Auto Loans Long as Stretch Limos
More consumers, faced with ever-rising car prices, are adapting by agreeing to longer loan terms despite the cost of added interest payments.
Read More →
AutoPayPlus Launches RePayPlus
The reinsured biweekly payment program offers auto dealers with customer retention and reinsurance structure.
Read More →