Autobytel and Wilson Automotive Group Sign Agreement
Autobytel Inc. an Internet automotive marketing services company, and Wilson Automotive Group, the nation's 13th largest dealer group, have signed an agreement to create a national online customer referral program from Autobytel to encompass 15 Wilson Automotive Group dealerships.
Irvine, Calif. — Autobytel Inc. an Internet automotive marketing services company, and Wilson Automotive Group, the nation's 13th largest dealer group, have signed an agreement to create a national online customer referral program from Autobytel to encompass 15 Wilson Automotive Group dealerships.
The Wilson Automotive Group dealerships involved in the program include some of Southern California's most recognizable names, including: Honda Santa Ana, Toyota of Orange, Toyota of Riverside, Toyota of Huntington Beach, Weir Canyon Honda, Weir Canyon Acura, Ford of Orange, Mazda of Orange, Newport Lexus, South Bay Toyota, South Coast Toyota, Tustin Lexus and Desert Lexus. Wilson's Arizona-based dealerships, Right Toyota and Right Honda, will also be included in the program.
"We are happy to note that this is the first national marketing agreement Wilson Automotive Group has made with an online automotive marketplace," said Jim Riesenbach, president and CEO, Autobytel. "This relationship marks our tenth marketing agreement with one of the nation's largest dealer groups and is yet another testament to the value our service brings to auto dealers everywhere."
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