The OCT Group, based in

Foothill Ranch, announced Sept. 16 it has named Brian Cierpial as the vice president of sales

for the On-Target Direct division. Cierpial will be responsible for leading

the firm’s expansion in the direct marketing arena overseeing new business

development, sales training, and production.

Cierpial brings more than 15 years experience to his role with five years

spent in direct marketing to the automotive industry. He earned a Bachelor

of Arts degree in Communication in 1997 from California State University of

Long Beach. Cierpial is a resident of Aliso Viejo.

“Our direct marketing division requires leadership and expertise of a

seasoned professional,” said Grant Dunning, president and CEO. “With Brian’s

extensive direct marketing experience, coupled with a strong background in

sales and sales management, we anticipate continued growth and expansion

with our direct marketing services.”

On-Target Direct, a division of the OCT Group, provides direct

marketing services that it says help businesses increase revenues with targeted campaigns (www.on-targetdirect.com). Founded in 1986

and based in Foothill Ranch, California, the OCT Group (One Customer at a

Time) says it helps businesses build profitable relationships through direct

marketing programs that enhance customer loyalty, emphasize customer

appreciation and measure customer satisfaction. The OCT Group serves more

than 1,000 automotive dealers and other consumer-driven businesses

throughout North America. For more information, please call (800) 443-8937 or

visit www.octgroup.com.