DataCube Integrates With DealerTrack’s DMS
The DataCube, a division of Dominion Dealer Solutions, formed a partnership with software provider DealerTrack, and created the integrated solution, OpenTrack, software which interfaces with the DealerTrack Dealer Management System (DMS).
SWEDESBORO, N.J. — The DataCube, a division of Dominion Dealer Solutions, formed a partnership with software provider DealerTrack, and created the integrated solution, OpenTrack, software which interfaces with the DealerTrack Dealer Management System (DMS).
Using its OpenTrack integration solution, DealerTrack will provide The DataCube with seamless, secure integration and real-time, bi-directional access to data in the DealerTrack's Arkona DMS.
“Utilizing The DataCube and its OpenTrack integration, we now can explore real-time inventory integration from the DMS to consumer-facing Web sites such as XIGroup, Dealerskins or Dealer Specialties,” said Glen Garvin, group general manager, Dominion Dealer Solutions. “This is a win-win for dealers, giving dealers the flexibility to use best-in-class solutions, while providing third-party vendors such as The DataCube with secure, bi-directional integration.”
The DataCube provides a software solution for companies that assist dealers in marketing and utilizing their DMS data.
“With OpenTrack, we are truly delivering on our promise to the marketplace that the DealerTrack DMS is an open and cost-effective platform,” said Raj Sundaram, senior vice president, solutions and services group at DealerTrack.
More F&I

Integrating Nontraditional F&I Products
The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.
Read More →
Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →