DataOne Software Launches Product Training Video Portal for Auto Dealers
DataOne Software launched DataOneTube, a video portal that lets auto dealers view, upload and share DataOne Software product tutorials and best practices videos.
BEVERLY, Mass. — DataOne Software launched DataOneTube (http://www.dataonetube.com), a video portal that lets auto dealers view, upload and share DataOne Software product tutorials and best practices videos.
“DataOneTube is an all video training site for dealers that want to get their product questions answered quickly and easily,” says Jock Pereira, managing director, DataOne Software. “Each video is indexed and keyword searchable, addressing a very specific product feature or function that will help dealers increase ROI on their e-commerce investment.”
There are currently over 100 instructional videos on the site. Each video averages between 1 and 10 minutes in length. More than 850 videos have already been watched by users since the portal went live in late December.
Videos are grouped into seven channels that cover DataOne Software products such as iMarketAuto Inventory Management, Powersites, Pricing Intelligence and Lead Management. Other channels include Website management, a Dominion Enterprises Partner Channel and DataOne Accessories Store.
As an added feature, the site tracks and reports Videos Being Watched Right Now along with Most Recent, Most Viewed, Most Discussed, Top Favorites, Top Rated and Recently Featured videos. Videos can also be searched using key words.
Anyone can sign up for the free service by simply choosing a user name/password, and completing a short form. As a registered member of the DataOneTube Community, users can rate videos, add comments and upload their own best practices tutorials and tips. Videos can still be watched whether or not the user is a registered portal member.
“DataOneTube is a new way of looking at product training,” says Pereira. “Dealers can access any kind of information when they need it, and can learn from each other by sharing their own experiences and know-how.”
More F&I

Integrating Nontraditional F&I Products
The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.
Read More →
Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →