Dealer.com Names New CEO; Founder Assumes New Role
Rick Gibbs was named CEO of Dealer.com, while company founder Mark Bonfigli steps away from his day-to-day responsibilities as CEO.
BURLINGTON, Vt. — Dealer.com named President and Co-Founder Rick Gibbs as its new CEO. The change becomes effective Jan. 1, 2013.
The company also announced that founder Mark Bonfigli is vacating his role at CEO to focus on innovating and evolving Dealer.com’s workplace. His new title will be chief earthling.
“I have decided it’s time for me to step away from day-to-day responsibilities as CEO, and focus my energy and passion on growing and continuing the spirit of our company,” said Bonfigli, who will remain on the company’s board of directors. “Rick has been my partner in creating this business, and I am beyond confident that he is the best person to lead this company as CEO.”
Jason Chapnik, chairman of the board of directors, added, “This is a great move for Mark, Rick and the company. They are both amazing leaders and are now positioned to focus on what each does best. They have the vision and fortitude to keep Dealer.com nimble and responsive, while staying true to its original vision and values.”
More F&I
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →
Focus on the Opening
F&I managers must learn as much as possible about their customers, starting before they walk into their offices. The bulk of today’s consumers expect that, and good results will follow.
Read More →
F&I Reaches for the Sky
The increasingly important profit center continued making gains in the first quarter, according to StoneEagle data, ancillary products proving more popular as consumers hold onto their buys longer.
Read More →
What Market Timing Mistakes Mean for Your Reinsurance Program
When volatility hits, dealer-owned reinsurance programs face a familiar temptation: pull back and wait for calmer waters. New data from BOK Financial shows why that instinct can quietly cost you years of surplus growth.
Read More →
The 90/10 Rule
In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.
Read More →
Your Office Is Talking
What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.
Read More →