FI showroom red and grey logo
MenuMENU
SearchSEARCH

GWC Warranty Releases New Website Design

GWC Warranty's newly redesigned website is now live. It features simple-to-navigate content designed for dealers and customers alike. It also provides owners of GWC products with a dealer locator, and allows them to easily look up coverage, among other features.

by Staff
February 9, 2016
2 min to read


WILKES-BARRE, Pa. — GWC Warranty's newly redesigned website is now live. It features simple-to-navigate and interactive content designed for dealers and customers alike. It also offers a dealer locator so that owners of GWC products can look up dealer service centers, as well as access their coverge.

The website, which is optimized for desktop, mobile and tablet browsing, features dynamic and responsive design.

Ad Loading...

“At GWC, we realize that our website is heavily relied upon by our dealers and their customers across the country as a source for information about our business,” said GWC CEO and President Rob Glander. “This new website helps our online visitors more easily locate the information they need when they need it. It is a true reflection of the best-in-class service we commit to delivering each and every day.”

To make the browsing experience more user friendly, the new website features informational videos and FAQs that help users file a claim, request a duplicate ID card and renew, upgrade or transfer a contract. Additionally, direct contact forms allow users to request more information or submit feedback.

Alongside the website, GWC’s blog — Accelerate — will also be receiving a new look. The blog’s new look will be designed to allow readers to scan archived blog articles for topics, tips and best practices most useful to them.

“In the past two years, a significant increase in traffic to GWCWarranty.com brought about the need to simplify and improve the GWC Warranty online experience,” said GWC Vice President of Marketing Kate Eltringham. “We are confident that this new website is constructed in a way that makes vital everyday information about GWC more readily accessible for dealers and drivers alike.”

More F&I

Photo of a keyring with mltiple keys, including a car key fob, on a white surface
F&IJuly 15, 2026

Integrating Nontraditional F&I Products

The niche presents a strategic advantage for auto dealerships as they move to adapt to fast-changing consumer expectations in today’s market.

Read More →
Photo of businessman's hands holding eyeglasses at a desk
F&Iby Rick McCormickJuly 7, 2026

Trust Is Personal

Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.

Read More →
Photo of executive in a sports coat and glasses
Industryby StaffJuly 2, 2026

Amplify 2026 Billed as Turning Innovation Into Results

Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.

Read More →
Ad Loading...
Woman standing on stage smiling.
F&Iby Lauren LawrenceJuly 1, 2026

Own Your Outcome: F&I in the Digital Customer Journey

Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.

Read More →
$100 bill and magnifying glass on top of paper that says insurance policy terms and conditions.
F&Iby Lauren LawrenceJune 29, 2026

Tariffs Could Raise Insurance Premiums

As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.

Read More →
Red toy car sitting on top of coins.
Auto Financeby Lauren LawrenceJune 24, 2026

Smaller Loans, Longer Terms

The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.

Read More →
Ad Loading...
Under the hood of a Toyota Prius EV Hybrid car.
F&Iby StaffJune 15, 2026

New Lifetime Battery F&I Product Meant to Drive Dealer Traffic

EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.

Read More →
Several illustrations of question marks on a surface
F&IJune 10, 2026

The Psychology Behind Menus That Increase Add-On Sales

There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.

Read More →
Man holding magnifying glass over sales volume paper.
F&IMay 29, 2026

Why Your F&I PVR Is Misleading You

Here’s a handy checklist of the numbers to track in 2026 instead.

Read More →
Ad Loading...
Photo of woman typing on a laptop as she sits on a couch
F&Iby Hannah MitchellMay 29, 2026

Auto Consumer Anxiety Presents Opportunity

A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.

Read More →